Marketers encourage affiliates to build a list because it provides effective communication with leads and prospects. Although you may have a capture page setup with your opt-in form and a free digital ebook as the compelling offer to motivate visitors to join your list.
Once you capture those emails, you will want to consistently send out interesting conversational email messages that gets your list coming back over and over again to read your blogs, check out your business opportunities as well as getting prospects to join you on social media.
The key is to give more value to your list by educating them on how to become a better marketer. In my last blog post I discussed ways to teach your team how to get more referrals online. You can use your autoresponder like a newsletter and give your leads information that they can use and apply right away in their marketing campaigns.
Does your business opportunity provide content that you can re-purpose and send to your list? if not there are low-cost places that offer freelance copywriters who can help give you professionally written articles.
The goal is to be clear with your message, understand how you can leverage your knowledge to teach others how to become better online affiliate marketers.
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